If you have been involved in internet marketing for any amount of time, you have most likely heard the term E-zine Advertising.
This is definitely one of the top ways to get traffic to your capture page.
An e-zine ad is simply an advertisement sent out to someone else’s email newsletter.
Publishers sell various types of E-zine ad spots. Solo ads are the only spots you want to run. This will give you the highest return on your investment dollar. Don’t waste your time on the others… ONLY run SOLO ads. Solo ads are incredible because your ad will be the only ad seen by the newsletter reader.
This is a totally separate mailing done JUST FOR YOU.
Here is what happened when I recently sent out a solo ad…
I went to a resource called thedirectoryofezines and searched for an ezine releted to the “home business” industry. There, I found a publisher that would allow me to send out a Solo ad to her subscribers about my opportunity. She had about 50,000 subscribers and the ad cost me $ 175.
The ad went out on a Friday and within 48 hours I had 22 sales for the program I was promoting. Automatically!
I was instantly in profit because of the generous bonuses I received from the company, plus I had begun establishing additional residual income streams when the subscribers started getting my autoresponder email messages.
I ran an ad, made back my ad dollars immediately, made a profit AND established residual income AND built up my own mailing list. The ad was very short and curiosity driven… We are simply wanting the reader to click through and go to the website and let the website do its magic.
There is no need for a long two page letter selling people on your ad. Just a couple sentences to invoke curiosity and get the maximum amount of click-throughs.
Most people will never experience these kinds of results because they are LEADING with their direct company created referral link instead of a personal lead capture page and a “Funded Proposal” program.
Funded Proposal simply stands for a program or product that is a small ticket item that will in most cases cover your marketing expenses right away.
By placing a low entry cost opportunity at the front of all your marketing efforts you will rarely if ever lose money again with your advertising tests.
Many people these days are attempting to market high ticket opportunities that start at $ 199 and can be as much as $ 1,499+ to get started. If they spend $ 500 on an ad and get zero sales, they just lost $ 500. If they instead lead with a “funded proposal” strategy and they control their own email database…
They have now, most likely, made a profit off of the ad, established upfront income and now have a database of BUYERS who are much more likely to join them in their High Ticket home biz programs later on.
Never ever lead with a high ticket item. You are pretty much guaranteed to lose money every time you run an ad. Save the high ticket items for people who are on your own list and already know you, trust you and have most likely purchased from you on a smaller scale already.
There are several options available to act as a “funded proposal” opportunity. Here is what to look for…
They usually have a cost of less than $ 50 and offer industry specific marketing, traffic generation information or tools that any online marketer could utilize.
This is why we are able to get so many sales automatically. People are much more comfortable taking a look at a high ticket affiliate program once they have become comfortable spending money with you upfront on a smaller scale.
Here Is What To Look For:
* 50% commission at least
* Industry specific information or tools to assist anyone in any home biz program
* High converting sales copy
You can also lead with a small network marketing program. The ideal programs have a free trial period and then convert to a monthly fee.
Once you have made this front end sale – automatically… now you can begin to introduce the lead to your bigger commission programs. The buyers are on YOUR mailing list so you can offer them anything you wish to.
Simply realize that not everyone is ready to jump on board right now, but in time they will. Just continue to provide them with value and they will hunt you down.
An Evening with Kris Kristofferson
This show is sold out.
Heralded as an artist’s artist, the three-time GRAMMY winner has recorded 27 albums, including three with pals Willie Nelson, Johnny Cash and Waylon Jennings as part of the Highwaymen. Kristofferson has spent three decades performing concerts all over the world, in most recent years in a solo acoustic setting, which puts the focus on the songs. “There’s an honesty in the sparseness. It feels like direct communication to the listener,” he says. “I still have more fun when I’m with the band, but being alone is freer, somehow. It’s like being an old blues guy, just completely stripped away.”
Kristofferson achieved remarkable success as a country songwriter at the start of the 1970s. His songs “Me and Bobby McGee,” “Help Me Make It Through the Night,” “Sunday Morning Coming Down,” and “For the Good Times,” all chart-topping hits, helped redefine country songwriting. By 1987, it was estimated that more than 450 artists had recorded Kristofferson’s compositions.
In addition to many other awards, Kristofferson is a member of the Country Music Hall of Fame, winner of the prestigious Johnny Mercer Award from the Songwriter Hall of Fame, and was honored with the American Veteran’s Association’s “Veteran of the Year Award” in 2002.
For Kristofferson’s 70th birthday in 2006, his friends and admirers gifted him with a tribute CD, The Pilgrim: A Celebration of Kris Kristofferson. Stars including Willie Nelson, Russell Crowe, Emmylou Harris, Gretchen Wilson, Rosanne Cash, and Brian McKnight recorded 17 of Kristofferson’s compositions for the tribute. In 2007, Kristofferson was honored with the Johnny Cash Visionary Award from Country Music Television and in 2009 BMI lauded Kristofferson with the Icon Award.
His renown as a songwriter triggered Kristofferson’s successful career as a performer and that, in turn, brought him to the attention of Hollywood, leading to his flourishing career as a film actor. Kristofferson has acted in more than 70 films. In 1977 He won a Golden Globe for Best Actor in “A Star Is Born.” He’s appeared in cult favorites including the “Blade” trilogy, “Lone Star,” “A Soldier’s Daughter Never Cries,” “Alice Doesn’t Live Here Anymore,” “Blume In Love,” “Cisco Pike,” and “Pat Garrett and Billy the Kid.”
Doors will open at 7:30 for this reserved seating show. There will be no opening performer prior to Kris Kristofferson taking the stage.