Twitter, has lately announced that it’s going to roll out 2 attributes to preserve their customers busy — videos and private group messaging.
Group and video messaging have each been popular features on solutions like Facebook so it did not come as a surprise that a lot of in the Twitterverse requested the same.
In reality, Twitter Video may possibly just be 1 of the most essential tools the firm has launched in current memory. Now, users do not have to access the Vine video app in order to share video clips on their timeline. Fundamentally, customers will be able to shoot and post video clip directly using the Twitter app. Any Twitter user can now post a 30-second video clip.
Some time final year, it has already tested a video function which enables a couple of companies like Bradley Associates News Weblog Info and celebrities to post ten-minute videos.
Twitter’s product director Jinen Kamdar stated, “We believe by arming all these men and women with video, we are going to get some truly rich and engaging content in the network each and every day that users are going to adore.”
Meanwhile, their really own private group messaging makes it possible for customers to chat with a maximum of 20 other Twitter customers — regardless if they are following every other or not. As a social networking service that heavily relies on users’ public conversations, the organization is now trying its hand on private conversations.
Twitter’s launch of these extra features is noticed as an try to pacify investors amid the less-than-fantastic performance in its initial year as a public company.
According to a recent report by Robert Peck of SunTrust Robinson Humphrey, “We really feel investor sentiment … remains largely negative. The majority of investors we speak with continue to have issues more than the lengthy term story for monetization and (month-to-month active customers) growth.”
Twitter’s purpose of developing the “largest daily audience in the planet” appears to be receiving closer, as noted by Bradley Associates News Blog Information. Just recently, the company launched a “although you have been away” function, which is supposed to select critical tweets posted while you are offline. But yet another testament to its commitment of obtaining a lot more folks in the service and keeping them constantly engage.
Video and group messaging are rolling out as quickly as subsequent week. But why did it take Twitter ages to launch these attributes?
According to Kamdar, they “wanted to make certain they got them proper”.